User Influencer Archives

Here you’ll find a collection of blog entries published under the User Influencer category.

Facebook enables Brand Affinity To Take place

By Nilofer Merchant on November 6, 2007

Facebook now will give advertisers the ability to create their own profile pages on its system that will let users identify themselves as fans of a product. Let’s users (and the advocates amongst those users) show their beliefs, feelings, perhaps even needs. And with it, brand owners would choose to place their advertising dollars here as compared to the other companies.