Nilofer Merchant

Online Communities and Their Impact on Business: Ignore at Your Peril (Introduction)

In our strategy work with tech companies, we’re frequently asked about web communities — how they operate, what they can and can’t do, and how a company should look to work with them. The companies we deal with generally fall…


Harvard Business Publishing: Umair Haque - What Apple Knows That Facebook Doesn’t

Too often, we don’t recognize the power of platforms - even in Silicon Valley. Nilofer Merchant, Rubicon’s CEO, writes frequently on the topic and ties it together with strategy. The piece below by Umair Haque, draws an interesting difference between…


Strategy has 5 Structural Elements: People

Strategy has 5 Structural Elements - power distribution, decision-making, idea generation, ideas, process and people. If you miss tuning one, you’ll fail. Add items that don’t blend and you’ll fail.

People

In an organization of any size, people bring their domain knowledge, talents and perspectives to strategy creation. Often people are viewed as the first point of strategy failure, but they are actually the last point of failure in a long series of cascading interactions.

Put another way, very bright, creative, motivated people can fail if they are embedded in a strategy creation structure process where power, decision-making, idea generation or process are broken.

Categories: Business Strategies

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