Nilofer Merchant: June 2008 Archives
Here you’ll find a collection of blog entries published during the month of Nilofer Merchant: June 2008.
Who Owns Strategy? We All Do.
By Nilofer Merchant on June 27, 2008
A couple weeks back, I was teaching a course at Santa Clara University for their high tech marketing program, when a bright young product manager asked me a question. In a room filled with engineers and a handful of…