Rubicon is looking for a few (3) excellent leaders
We’ve got 3 interesting roles to add to our Rubicon (actually our current company is called Rubicon, and we’re creating a new company we affectionately called Rubicon TNG until we name it more formally). We’re ready to hire some leaders who want to co-own and co-build a business that enables transformative outcomes. We wanted to ask you, our community to help us get the word out on it.
The future of publishing: Why ebooks failed in 2000, and what it means for 2010
This post is adapted from a speech I gave at the O’Reilly Tools of Change publishing industry conference in February. It’s a great time for ebooks. There are at least six ebook reader devices on the market or in preparation….
1,000 True Fans
Kevin Kelly’s latest entry from ‘The Technium’ continues his take on the long tail.
The long tail is famously good news for two classes of people; a few lucky aggregators, such as Amazon and Netflix, and 6 billion consumers. Of those two, I think consumers earn the greater reward from the wealth hidden in infinite niches.
But the long tail is a decidedly mixed blessing for creators. Individual artists, producers, inventors and makers are overlooked in the equation. The long tail does not raise the sales of creators much, but it does add massive competition and endless downward pressure on prices. Unless artists become a large aggregator of other artist’s works, the long tail offers no path out of the quiet doldrums of minuscule sales.
Categories: Emerging Business Models
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