Della Quinlan

Rubicon is looking for a few (3) excellent leaders

We’ve got 3 interesting roles to add to our Rubicon (actually our current company is called Rubicon, and we’re creating a new company we affectionately called Rubicon TNG until we name it more formally). We’re ready to hire some leaders who want to co-own and co-build a business that enables transformative outcomes. We wanted to ask you, our community to help us get the word out on it.


Lessons from the PayPal developer conference

PayPal’s developer conference in early November, the company’s first such event, gave some good lessons for tech companies that want to create their own developer communities. Since that seems to include most tech firms these days, we thought it might…


Marsha Keeffer's Blog


Harvard Business Publishing: Umair Haque - What Apple Knows That Facebook Doesn't

August 20, 2008

Too often, we don't recognize the power of platforms - even in Silicon Valley. Nilofer Merchant, Rubicon's CEO, writes frequently on the topic and ties it together with strategy. The piece below by Umair Haque, draws an interesting difference between...

Marsha Keeffer on August 20, 2008
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Wall Street Journal: When Does Technology Cross Ethics?

August 15, 2008

Can the use of new technology be unethical? Or does such use never cross the 'bright line' of ethics? A piece in the Wall Street Journal raises those questions: "Police in Washington D.C. arrested a man they believe is responsible...

Marsha Keeffer on August 15, 2008
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Ars Technica: Pew Internet Report - Only half of US Netizens use search engine daily

August 7, 2008

Ars Technica assistant editor Jacqui Cheng wakes us up to the fact that many Americans may be on the Internet, but they're not surfing with the style we use in Silicon Valley. That smacking sound you just heard? It's the...

Marsha Keeffer on August 7, 2008
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CNET: Note to privacy advocates: good luck

August 6, 2008

Google is back in the news as another privacy group gets hot and bothered about their eye in the sky. No one wants a satellite snooping, but the privacy group actually posted Street View directions to a Google exec's home...

Marsha Keeffer on August 6, 2008
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The Wall Street Journal: Web Piracy: The Enemy Within?

August 4, 2008

While this Wall Street Journal story is about the entertainment industry, all of us involved in software would do well to take a look. Piracy of all kinds costs our industry billions every year, representing profits lost for shareholders. Some...

Marsha Keeffer on August 4, 2008
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Wall Street Journal: Former Google Engineers Launch Search Engine

July 28, 2008

Former Googleites are in the news everywhere today regarding their launch of a search engine. Cuil, as you'll find out from the excerpt of a story written by Jessica E. Vascellaro, is supposed to deliver better results. It's great that...

Marsha Keeffer on July 28, 2008
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Ars Technica - Don Reisinger on Amazon's Kindle

July 22, 2008

Don Reisinger wrote a very comprehensive opinion piece on Ars Technica yesterday. He has quite a wish list for the next version. But even though he covered its sales, a still too-high price, its ability to let you read more...

Marsha Keeffer on July 22, 2008
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Nicholas Carr's Rough Type: BusinessWeek's Sarah Lacy Gets SaaS

July 18, 2008

In today's Rough Type, Nicholas Carr comments about Sarah Lacy's latest Businessweek article on SaaS. Turns out, as we see from Microsoft's inability to turn a profit in this area, the frenzy of SaaS activity may be lemmings to the...

Marsha Keeffer on July 18, 2008
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Come on Now Social Networking - You're Losing Gas

June 13, 2008

Om Malik has a juicy article about social networking on Giga Om. Google CEO Eric Schmidt never misses an opportunity to dis the social networking sector, typically by pointing out how hard it is to monetize social media inventory. Which...

Marsha Keeffer on June 13, 2008
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Interruptus Horribilus? Maybe not...

June 11, 2008

In Ars Technica, John Timmer has an interesting piece on effectiveness and work interruption. Turns out that having huge uninterrupted time to complete a task isn't the holy grail after all - and interruptions aren't the awful derailer that...

Marsha Keeffer on June 11, 2008
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