Nilofer Merchant
Public Speaking
- "The War Inside Your Organization"
- "The Collaborator's Dilemma"
- "When Creativity Isn’t Enough, Try Murder"
2009 Speaking Engagements
- Web 2.0 Expo - NYC , Murder as a Way to Win, November 16, 2009
- Growth, Innovation and Leadership 2009, Reinvention as an Economic Necessity, September 13, 2009
- WITI 20th Anniversary Summit, Reinvention as an Economic Necessity, June 16, 2009
- Web 2.0 Expo, Practice Your Customer Pitch, April 1, 2009
- PBWC - SanFrancisco 2009,
The War Inside Your Organization, May 6, 2009
- The Synergos Series, Reinvention as an Economic Necessity, February 26, 2009
- FWE&E, YOU! the Brand, January 18, 2009
Past Speaking Engagements
- Keynote: Ajax World, The Impact of Web 2.0 on Big, Successful Companies (1000 people)
- Panel: Web 2.0 Expo
- Panel: Red Herring CMO Conference 2008 (100 people)
- Speaker: SAP Research Forum, The Transforming Business Models From Web 2.0, September 22, 2006 (500 people)
- Keynote: Oracle. Private Event on Leadership: April 2008. Strategizing Your Way to The Top (100 people)
- Speaker: Symantec. Private Event on Innovation. Stepping up the Game (500 people)
- Keynote: EMC Leadership & Innovation Program, Think Like a CEO (200 people)
- Speaker: Raytheon Invited speaker on Innovation (video) (300 people)
- Guest Lecturer: Stanford University, Shopping Experiences, Not Transactions (50 people)
- Keynote: Santa Clara University Women's Leadership Conference, A Passion for Leadership, April 2008
(video) (200 people) - Santa Clara University, Guest Lecturer - "Managing the High Technology Firm" May 14, 2008 - 5:30 PM (50 people)
- Seminar: PDMA, Revenge of the Pre-Dot.Coms (100 people)
- Keynote: C2ES The New Era of Partnership shaped by Web 2.0, June 10, 2006 (1,000 people)
- Interview: Advertising Show, If You Think You Know the Rules of Effective Online Marketing (5000 people)
- Softsummit 2007 General Session Fremium Business Models (video) (1000 people)
- SoftSummit 2006, Session Speaker, Pricing, Licensing and Business Models: Solving the Puzzle (300 people)
- Anita Borg Institute 2007, Grace Hopper Conference Invited Keynote Speaker, topic: Innovation. (150 people)
- WITI Annual Conference 2007 workshop: Getting a Seat at the Table (audio) (200 people)
- WITI Annual Conference 2007, Keynote Panel: Innovation, Nilofer Merchant & Helen Greiner, Padmasree Warrior (video) (1,000 people)
- SuccessU Speaker, Business Models to Win, 2008. (video available) (200 people)
Audio / Video
- Speaker: Raytheon Invited speaker on Innovation (video) (300 people)
- Keynote: Santa Clara University Women's Leadership Conference, A Passion for Leadership, April 2008
(video) (200 people) - Softsummit 2007 General Session Fremium Business Models (video) (1000 people)
- WITI Annual Conference 2007 workshop: Getting a Seat at the Table (audio) (200 people)
- WITI Annual Conference 2007, Keynote Panel: Innovation, Nilofer Merchant & Helen Greiner, Padmasree Warrior (video) (1,000 people)
- SuccessU Speaker, Business Models to Win, 2008. (video available) (200 people)
Publications
- The Wall Street Journal: Profile
- Forbes: Goal-Setting In A Recession
- MarketingProfs: The New Rules of Internet Marketing
- more - - Entrepreneur: 5 Structural Elements of Strategy
- Syndicated column on CMP / bMighty: Strategy Matters
Book Mentions
- Influencer Marketing: Who really influences your customers by Duncan Brown & Nick Hayes
- The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market by Sandy Carter
Other Honors
Blog
Sample Presentations
Speaker Bio
CEO, Author and Strategist, Nilofer is a leading authority on creating business strategy to win markets. Having worked inside and outside major corporate brands like Adobe, Apple, Nokia, SAP and others, Nilofer has honed her collaborative approach to solving tough problems.
As Rubicon’s founder and CEO, she leads a distinguished team of operational veterans. Her firm is hired by global brands such as Hewlett-Packard, Pinnacle, Logitech, Openwave, Symantec and others to create the solutions to win markets.
Her keynotes attract SRO crowds at business leadership events, technology expos, women’s conferences and universities – ranging from AjaxWorld to CTIA and PBWC to Stanford. Having won multiple awards for her insights on applying strategic thinking and innovation, she’s been quoted or published in major business publications such as BusinessWeek, Entrepreneur, Fortune and The Wall Street Journal.
Nilofer earned her MBA from Santa Clara University, a BS in Economics from University of San Francisco and is a certified Instructor of Facilitative Leadership from Interaction Associates. O’Reilly Media is publishing Nilofer’s book on the art of collaborative strategy creation, in Fall 2009.