Wall Street Journal

“I heard, ‘WTF happened with the General Motors [account] yesterday?’” recalled Ms. Merchant, now CEO of tech strategy-consulting firm Rubicon Consulting. “It hadn’t been my responsibility till that point, but you’d better believe I led the recovery effort to get that account back.”

Ms. Bartz was known for a direct management style at Autodesk. “You never had to guess what she thought of your idea,” added Ms. Merchant. But “you never wondered if she said one thing to you and something else to others.”

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Nilofer Merchant, a former Autodesk manager who is now CEO of technology consultants Rubicon said she was “driven by doing the best thing for the business.”

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In her corporate life, Mr Merchant told the Associated Press Ms Bartz talked more like a sailor, recalling profanity-laced phone calls, and describing her as someone who “doesn’t spend a lot of time worrying about how people are going to feel. She always wanted to make sure the job got done”.

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